The Strategy & Emergent Business Unit held the “Strategy Workshop 2” on Monday 7/11/2016 at Business Launch Area – Al Ayuni H.Q.
This workshop gathers the company’s top executives, which should allow to have a clear picture of the market and setting the strategic direction for our company.
The objectives of the workshop are:
- Gaining understanding on the impact of NTP 2020.
- Identify the future growth markets in KSA.
- Understanding the current Al Ayuni capabilities.
- Identify how the current capabilities match the future demand.
- Agree on what capabilities will need to be developed.
- Define key strategic initiatives to enter new markets and change existing markets in decline.